Magic Carpet door mat ad deemed misleading by ASA

A carpet door mat company has had its knuckles rapped by the ASA over a television advertisement for its Magic Carpet mat.The ad compared walking on a normal doormat, which left a muddy footprint on the floor, with walking on the Magic Carpet, which left no such print behind.

A viewer who had bought the . . . → Read More: Magic Carpet door mat ad deemed misleading by ASA